Join us for an
Exclusive Educational Series

We have some exciting news! In Fall 2020, Beef University, Experience Nature’s Goodness and Behind the Scenes will all be offered virtually.  Our team is excited to be able to provide these valuable events and information online. We will share more information on the virtual programs soon.

Our educational series is the essential resource for beef industry pros or those who want to learn more. Learn the ins and outs of beef production, what it means for your business, and about leading JBS brands at the following insider events:

Beef University

Our foremost event is a hands-on, 2‑day course covering every step of beef production. Beef University begins at Colorado State University featuring a beef industry overview and carcass breakdown by university and industry experts. One day is completely dedicated to touring a local ranch and a large finishing operation, as well as a tour of the JBS Greeley beef production facility. We are currently working on moving the curriculum online and will have more information soon!

Nature's Goodness

Experience how our American 100% Grass Fed beef tastes so delicious. Attendees will hear from industry experts about US grass fed beef production, emerging consumer trends, in addition to touring a grass fed farm. This year we are also dedicating part of our curriculum to thinkpure, our USDA Certified Organic beef brand. The event concludes with a Grass Run Farms steak dinner! We are currently working on moving the curriculum online and will have more information soon!

Grass Run Farms Think Pure
Behind the Scenes

Discover insights from Imperial American Wagyu experts to help elevate your business. Hear directly from a producer of one of the most exceptional breeds of cattle, visit our Omaha beef plant, and try the unmatched flavor of American Wagyu beef in a memorable 5‑course Wagyu dinner. We are currently working on moving the curriculum online and will have more information soon!

Imperial Beef

Want registration information?

Fill out this form and we'll be in touch with more information!

  • SUBMIT

Cow footer image